WJA

Upcoming events

22

Jun

WJA Ohio/Kentucky | The Art of Hand-knotting with Mandi Wirtanen

1:00 PM to 3:00 PM EDT
23

Jun

WJA Austin | Hands-On Gem Analysis at UT Jackson School of Geosciences

6:30 PM to 8:30 PM CDT
24

Jun

WJA NY Metro|Carats & Coffee Cocktails

6:30 PM to 8:30 PM EDT
29

Jun

WJA CO | Gem & Mineral Museum Private Tour

11:00 AM to 1:00 PM MDT

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This is how WJA has transformed our lives,
what is YOUR Why?

Virtual Event: Jewelry’s Most Powerful Influencers: Content Strategies That Sparkle

Our latest virtual panel brought together four of the most influential voices in the jewelry space—Tracey Ellison, Julia Hackman Chafé, Beth Armata, and Grant Mobley—to share practical, high-impact insights on building an audience, creating content that resonates, and standing out on social media. Watch the full panel recording

Whether you're just starting to build your brand presence or looking to refine your digital voice, their strategies offer inspiration and real-world takeaways.

Explore the Resources

To complement the conversation, we’re sharing two focused tools to help you take action:

Jewelry Social Content Cheat Sheet

A practical guide to creating scroll-stopping content—from lighting and styling tips to best practices around consistency, video, and authenticity. Ideal for brands, retailers, and content creators at every level. VIEW CHEAT SHEET

Retailer Spotlight: Be on Park

This month’s spotlight features Be on Park, a fine jewelry retailer in Winter Park, FL. Known for their beautifully curated selection and consistent visual voice, their approach to multi-brand content is a standout example of what works. Owner Emily Dowling Williams shares how she plans, creates, and connects with her audience in a way that feels personal and polished. READ THE SPOTLIGHT

February 25, 2025

WJA Foundation announces new partnership with Stuller to launch Bench Jeweler Scholarship in 2025

The WJA Foundation is excited to announce a new partnership with Stuller, Inc., one of the leading manufacturers and suppliers of fine jewelry and jewelry-related products, to launch a Bench Jeweler Scholarship in the spring of 2025. Read more

December 16, 2024

WJA Foundation Celebrates 2024 Ella Klein Internship Recipients

The Women’s Jewelry Association proudly highlights the achievements of this year’s Ella Klein Internship recipients, sponsored by Julius Klein Diamonds (JKD), Jamie Dunton and Gabriella Botelho. The WJA Foundation is honored to partner with JKD to provide key experiences to help women advance in their diamond and jewelry careers. Read more

December 10, 2024

WJA Announces its 2024 Jewelry Loupe Project program graduates

The Women’s Jewelry Association (WJA) is excited to announce the graduates of its 2024 cohort of its nationwide Jewelry Loupe Project program. WJA selected eighteen emerging designers, its largest cohort to date, to participate in this year’s program from over 100 applicants. Read more

December 5, 2024

WJAF Welcomes New Board Members, Grant Mobley and Thomas Davis

The Women’s Jewelry Association Foundation is pleased to announce the appointment of Thomas Davis, Director of Business Development at Select Jewelry, Inc., and Grant Mobley, Jewelry & Watch Editor at Natural Diamond Council, to its board of directors. Read more