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Why WJA?

 

Meeting new people and forming meaningful business relationships is the hallmark of the Women's Jewelry Association and its worldwide network of members.  

Event Calendar

Wednesday, November 6, 2024

Webinar: Lab-Grown and Natural Diamonds. Understanding the differences.

Start Date: 11/6/2024 10:00 AM EST
End Date: 11/6/2024 11:00 AM EST

Venue Name: Webinar via Zoom


Organization Name: WJA

Contact:
WJA
Email: Ivette.Stephanopoulos@debeersgroup.com
Phone: (475) 232-8697

Lab-Grown and Natural Diamonds. Understanding the differences.
 
Join the De Beers Institute of Diamonds for an insightful webinar designed to clarify the distinctions between natural diamonds and their laboratory-grown counterparts. With holiday shopping around the corner, this session is a must-attend for retail sales professionals looking to enhance their knowledge and confidently address customer questions.
Led by Technical Liaison Manager Samantha Sibley and Director of Education Jodine Bolden, the webinar will cover:
 
·       The key differences between natural and lab-grown diamonds, including their formation and characteristics.
·       Practical insights for retail staff on how to answer common customer queries during the peak sales season.
 
Whether you're a seasoned jeweler or just getting started in the industry, this session will equip you with the knowledge to better inform and engage your customers.

 





This webinar is sponsored by the De Beers Group.